Personal branding

Why you should seriously consider investing in it!

Personal branding

Tap here to turn on desktop notifications to get the news sent straight to you. Open Search Ellevate NetworkContributor Ellevate is a global network of professional women who are committed to elevating each other through education, inspiration, and opportunity.

Our mission is to close the gender achievement gap in business by providing women with a community to lean on and learn from. Tanya Boggs Investing in high-quality, authentic photography is required if you want your visuals to play a crucial role in delivering the personality of your brand.

Much like eating, we shop with our eyes. We make many purchase decisions based on first impressions. And buying is often an emotional decision more than a practical one. Therefore, your branding is about influencing the way consumers think about you and your business or product. Custom photography is an asset, therefore having a library of image files to pull from can save you time and money over the long-term.

Use them throughout all your marketing strategies. Place them throughout your website. When you personalize your business with photographs you create trust. It also visually tells the story of your business, your brand and your unique value proposition.

People want to know your are a real person, and are more likely to contact you vs. I know, I say it all the time.

Personal branding

But that's because it's true! Use them in posts on your social media platforms. LinkedIn, Facebook business page, Instagram posts, Twitter, etc.

Place them in your newsletters and e-blasts. Showing your clients is more effective than simply telling them. Use them in press releases about an event or new offering you have.

A press release is an easy way to get potential media coverage when you have an announcement or an event. Why not try it? Refresh your profile pictures every few months so that people see a new image of you. This puts you back in the front of their mental database. Just remember to use the same image across all platforms so people can quickly recognize you.

Place them in your sales and landing pages. Submit an image along with your bio when you have a speaking engagement. Don't just tell them who you are. And speaking engagements are a great way to get in front of new faces and meet new potential clients.Of course, you don’t really “create” a personal brand.

You already have one. Here are a few things you can do to manage your personal brand. Branding on a business-level is common, but today branding is becoming just as important on a personal level.

After all, you might work for a business that works with other businesses, but it’s people working with people and that’s what makes business relationships valuable. It takes effort and strategy to build a company brand, and the same is true of a personal one.

It doesn’t require bells or whistles like a personal website — though it helps — because a personal brand should be true to you. As Shama Hyder points out in this Forbes article it’s no longer. Personal branding plays a crucial role in your success. Whether you’re aware of it or not, everyone has a personal brand or image that affects the way others see and think about you.

That’s why your personal brand and image are so important in determining if you’re successful in life. Let me.


Dec 07,  · The digital footprint is a very important contribution to a personal brand. Digital footprint is what you do online. If you or someone comments or posts about you online, it will become your. Personal branding is a painless step in working towards your goals.

Regardless of your industry or professional status, your personal brand has the power to make or break all kinds of opportunities for advancement.

Personal branding

When building your brand starts to feel like a job, remember that it is an essential part of cultivating your career.

Personal Branding: How to Create & Strengthen Your Brand | Brian Tracy